Dulux Absolute White vs Brilliant White: What’s the difference?

Nothing beats the timeless elegance of white walls and ceilings, which pair well with wooden and metallic fixtures. But did you know that the market has different shades of white paint? Which one should you pick?

This article compares two certified interior designer and painting expert favourites: Dulux Absolute White vs Pure Brilliant White.

What colour is Absolute White?

Dulux Absolute White paint sample with a neutral, slightly creamy finish (Source: dulux.co.uk)

Absolute White is a bright white paint with a tinge of yellow. Because it is warm, it is ideal for north-facing rooms with not much natural light. It can also work like a blank canvas in tighter or smaller spaces, such as kids’ bedrooms. Absolute White is usually available in matt.

What colour is Pure Brilliant White?

Solid colour swatch of Dulux Pure Brilliant White in a crisp, bright white finish (Source: dulux.co.uk)

Pure Brilliant White is a cool white with neutral or blue tones. Despite lacking the warm undertones found in some other whites, it is brighter and crisper, especially under natural light. It has many finishes, including soft sheen, silk, matt, and eggshell.

Dulux Pure Brilliant White vs Absolute White: Which is better for your needs?

Dulux Absolute White and Brilliant White samples among a range of neutral tones (Source: iStock)

Which of these Dulux shades of white is ideal for your space? Many factors determine whether warm or cool tones suit your rooms and even your budget. These include the following:

In terms of cost

The cost depends on factors such as the number of coats, the type of finish, and the room size. The best person to ask is an interior painting expert. 

Currently, Dulux sells only one option for Absolute White, which is Light + Space Matt. It is available in 2.5 litres (less than £35) and 5 litres (no more than £50). It can cover 13 square metres per litre and requires two coats.

On the other hand, Dulux offers Pure Brilliant White paint in various finishes, including masonry, quick-dry eggshell, soft sheen, and silk, among others. Exterior paints are usually pricier than interior options because they usually contain more additives. One of the most affordable paints for indoor walls is Dulux Easycare Bathroom Soft Sheen, which costs approximately £15 per litre.

In terms of appearance

Both white paint options appear differently in natural light. Absolute White might have a hint of yellow, but its warmth is only subtle. It can quickly soften the light’s intensity, preventing the room from feeling too harsh or sterile.

Dulux Pure Brilliant White looks crisp, clean, and bright. When painted on walls, the cool undertones help maintain a clean, polished appearance and enhance light reflection in various lighting conditions.

However, they pale in comparison with the supposed whitest Dulux paint, Vivid White. Because it does not have noticeable undertones, it bounces back light more brilliantly than either Absolute White or Pure Brilliant White.

In terms of versatility

Minimalist white living space possibly painted in Dulux Absolute White or Brilliant White (Source: iStock)

What is the best white paint for interior walls in the UK? It depends on the room’s orientation, lighting conditions, and how the space is utilised. Understanding where each shade works best can help you find the right balance between brightness, warmth, and comfort.

Pure Brilliant White is ideal for colours with green undertones, enhancing their coolness. Absolute White works well with colours with pink or yellow undertones to create a warm and inviting atmosphere.

The Dulux white ceiling paint Absolute White also complements Polished Pebble, a light, neutral grey. Both produce rooms with a soft and inviting atmosphere. Meanwhile, White Mist goes well with Pure Brilliant White, enhancing cool tones.

In terms of durability

Pure Brilliant White paint can show more dirt, scuffs, and marks, especially in high-traffic areas. However, it can be more wear-and-tear-resistant when applied in more durable finishes. For example, Dulux Easycare & Washable Matt repels stains, while Dulux Easycare Bathroom Soft Sheen prevents moisture and steam buildup.

Meanwhile, Absolute White is slightly more forgiving with marks and dirt due to its softer tone. It can also be equally durable in satin or gloss finishes and easier to maintain in terms of appearance. Because it has better longevity and maintains a consistent appearance over time, it works well as a white bedroom paint.

Note, though, that both are from Dulux, a long-standing, reputable brand that invests in research and technology to produce tough, easy-to-maintain products. Several factors, including the finish, environmental conditions, quality, and craftsmanship, also impact the paint’s lifespan.

In terms of eco-friendliness

Another way to compare Absolute White vs Pure Brilliant White paint is their eco-friendliness. Several factors influence your choices, including your location, climate, and the brand’s sustainability efforts.

White wall paint seems to conserve energy better. Because it reflects both natural and artificial light, spaces may not require additional lighting options. It also keeps the room cooler in the summer and retains heat in the winter. However, Pure Brilliant White might be slightly more energy-efficient than Absolute White because it is brighter.

Dulux also produces water-based and low-VOC (volatile organic compound) paints, such as quick-dry finishes. It also partners with organisations and communities for its recycling programmes.

Make painting your home easier with Airtasker

Interior painting process with white shade likely from the Dulux Absolute White or Brilliant White range (Source: iStock)

Choosing the right white paint is only half the job, as achieving a smooth, professional finish is what truly brings it to life. A professional can help you apply Dulux Absolute White or Pure Brilliant White correctly for even coverage and long-lasting results. 

Airtasker connects you with experienced house painters, decorators, and interior specialists across the UK. Post your task for free, compare quotes and reviews, and hire the right expert to get your painting project done well.