Life coach vs career coach: Which is right for you?

Finding the right kind of coaching support can be a key step towards reaching your goals. While some people look for help with personal growth, like building self-esteem or finding work-life balance, others focus on career development or making a job transition. That’s where life coaches and career coaches come in.

In this guide, we’ll explain the differences between life and career coaches, explore what each specialises in, and help you decide which one best suits your current needs.

What is a life coach? 

Client and life coach discussing personal goals in a professional setting (Source: iStock)

A life coach works with clients to create positive change in different areas of their personal lives. Rather than offering one-size-fits-all advice, they provide a supportive, structured partnership that helps clients identify what matters most and take steps towards it. Life coaches can work in person or virtually, and sessions are typically tailored to the client’s unique circumstances.

What is a career coach? 

Client receiving one-on-one career coaching support in a modern workspace (Source: iStock)

A career coach supports clients in navigating the working world more effectively. They offer guidance on making informed professional choices, whether that’s entering the workforce, shifting roles, or preparing for new responsibilities. Career coaches often combine industry insight with personalised tips to help clients make confident, informed career decisions.

Life and career coach: What’s the difference?

The right choice depends on the type of change you want to make. Both offer valuable guidance, but one helps you navigate personal challenges, while the other supports your professional ambitions.

In terms of focus

A life coach works with clients to improve overall well-being, build confidence, and create balance in their personal lives. They can help navigate major life changes, manage stress, and align actions with core values, often specialising in areas like relationships, health, or mindset.

A career coach, on the other hand, focuses on professional development. They provide strategies for job searches, promotions, and career transitions, helping clients strengthen their professional presence through tools like networking, résumé improvement, and interview preparation.

In terms of methodology

Career coach guiding a client through career planning and development (Source: iStock)

Life coaches typically use an exploratory style, creating space for open dialogue and self-discovery. Sessions are flexible in structure, allowing clients to set the pace while the coach facilitates with techniques such as guided questioning, visualisation, and reflective exercises. The emphasis is building awareness and fostering long-term personal change through consistent support and accountability.

Career coaches take a more structured, milestone-driven approach. They outline clear action plans, set measurable objectives, and track progress at each stage. Sessions often follow a defined framework, with specific tasks to complete between meetings, ensuring momentum towards tangible career outcomes.

In terms of client base 

Life coaches often work with individuals in periods of transition or change—such as recent graduates adjusting to adult life, parents returning to the workforce, or people seeking a fresh start after significant life events. Their clients may also include those pursuing greater self-awareness, resilience, or alignment with personal values.

Career coaches typically attract professionals at key turning points in their working lives. This can include early-career employees exploring their options, mid-career workers aiming for advancement, or seasoned professionals planning a career change. Clients may come from various industries but share a need for targeted guidance to move forward in their careers.

In terms of engagement duration

Coaching session focused on motivation and life direction planning (Source: iStock)

Life coaching is often a longer-term commitment, lasting several months or even years, depending on the client’s personal development journey. Sessions are typically held weekly or bi-weekly, with a focus on steady progress towards lasting change. Many clients continue working with a life coach as long as they are pursuing personal growth or navigating major transitions.

Career coaching usually takes place over a shorter period—anywhere from a few weeks to a few months—aimed at achieving specific outcomes such as securing a new job or earning a promotion. Sessions may be more frequent during intense phases like a job search, and some clients return periodically for guidance as their professional goals evolve.

In terms of service fee

Life coaching sessions generally range from £50 to £300+ each, with rates influenced by the coach’s experience, qualifications, and specialisation. Niche areas like health and wellness often come at the higher end of the scale.

Career coaching typically costs between £55 and £215+ per hour. Fees may be higher for executive-level or highly specialised guidance, reflecting the advanced strategies and personalised attention involved.

Achieve your goals faster with a skilled coach on Airtasker

The choice between a life coach and a career coach depends on where you are and where you want to go. Whether you’re focusing on personal well-being or career advancement, the right coach can help you take meaningful steps forward.

When you’re ready, post a task on Airtasker to connect with qualified coaches ready to support your journey.