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Why hire a freelance copywriter through Airtasker?

Airtasker connects you with quality copywriters at affordable rates. Set your budget and get offers from rated and reviewed copywriters. Whether you’re a small business looking for budget-friendly (and skilled) writers, or an established brand seeking out fresh talent, our Taskers can help!

Gather quotes from several copywriters, and do a thorough search within a short amount of time. This way, you can make a swift yet informed decision when hiring a copywriter for your urgent marketing needs. An available Tasker can get to work right away on your website copy or seasonal ad campaign. Prefer to work face-to-face with a local copywriter near you? We can also narrow down your options to copywriters in your location.

Finding a suitable writer near you can be a challenge on other outsourcing platforms with a vast pool of writers from all over the world. No matter the type of copywriter you’re looking for, let us know what you need! A talented copywriter can produce compelling content for your brand, so you can grow your following and increase your sales.

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Top Copywriting related questions

What is a freelance copywriter?

A freelance copywriter is a professional self-employed writer who writes copy for clients. Copy includes any words that are designed to sell a product or service, or get your audience to take a specific action.

What kinds of writing can a freelance copywriter do?

Types of freelance copywriting include online content writing, blog writing, social media content writing, ad copywriting, direct response copywriting, landing page writing, email copywriting, and more. Some freelance copywriters are generalists - they work with a broad range of mediums and writing types, while others will specialise in one or two types of writing.

Why hire a freelance copywriter vs doing the writing myself?

Freelance copywriters are experts at using the right words to get your audience to take the action you want. Because they’re experts, they’ll deliver a better result, much faster than if you tried to write your copy yourself.

What’s the best way to prepare for working with a freelance copywriter?

Before you hire a copywriter, you’ll need to have some foundations in place, like what your offers are, who your audience is, and what you want to achieve from your copy. You’ll need to put together a clear brief for your freelance copywriter that includes all these details, plus the exact scope of work, including deadlines, word length, examples, and more.

What kinds of qualifications and experience should I look for in a freelance copywriter?

The most important thing to look for in your freelance copywriter is experience in your industry and the type of content you need. The best way to confirm they’re the right copywriter for you is to look at their ratings and reviews, then take a look at their portfolio and writing samples.

How much does a freelance copywriter charge?

The cost of copywriting usually ranges from around $45-$130 when you hire a copywriter on Airtasker. Your freelance copywriter may charge more or less, depending on the type of project, word length, number of pages, urgency, and their level of experience.

What do copywriting services include?

Copywriters specialise in writing text or content for marketing and promotional purposes. Freelance copywriters usually work remotely. But you may also find local copywriters near you who can meet with you in-person.  

Effective copywriting conveys how your product solves a problem or offers value to customers. Furthermore, well-crafted copywriting convinces your customers to buy your products or services. Here’s an overview of copywriting services you can avail of on Airtasker. 

Product names and taglines

If you’re starting your business, a creative copywriter can create catchy product names that’ll appeal to your audience. Your copywriter can help brainstorm ideas for a business name, product names, and taglines. They may even help identify your USP (unique selling proposition) and find the best way to communicate it through marketing copy. If you run an online store, your copywriter can also write product descriptions to highlight your products’ main features. 

Website copywriting

An online presence is essential to thriving in today’s highly digitised world. Skilled web copywriters can craft polished and attractive content to establish a brand online. Copywriting services for websites include writing content for the Home page, About page, FAQ page, and more. You can make sure to hire a copywriter experienced in SEO. This way, your website will be able to generate significant customer traffic from Google.  

Blog & article writing

High-quality blog posts are one way to educate your audience on your products and show authority in your niche. What’s more, a blog can improve your SEO and drive traffic to your website. You’ll find plenty of article writers and SEO copywriters on our platform. Hire a writer to write on any topic, from wedding gift ideas to tech product reviews. Alongside your writer, an illustrator can create an eye-catching article image to go with your blog post.  

Social media content writing

Social media copywriters specialise in digital content for Facebook, Instagram, Twitter, LinkedIn, and other online platforms. Whether you need captions for your daily Instagram posts or copy for your Facebook ads, a social media copywriter can help! Social media copywriting includes text captions and in-art copy, as needed. 

Meanwhile, a graphic designer can source or create graphics for your ad campaigns. Or a photographer can take professional product photos for you to post online. A social media manager can then bring all these elements together with a well-crafted social media strategy. 

Email copywriting

Email copywriting services help promote products, giveaways, and discounts. Your email copywriter can also write your weekly or monthly email newsletters to keep your audience engaged with your brand. Then, a Mailchimp expert can design your email templates or get your email sequences up and running.  

Ad copywriting

You’ll find a diverse range of advertising copywriters on our platform. Ad copywriting involves content creation for Facebook ads, Google ads, traditional print ads, and video ad scripts. Let us know what type of ad copywriter you’re looking for, and we’ll connect you with experts suitable for the job.